Bentall Kennedy – Sun Life Building | Macadam Marketing, Montreal
2022-03-11
Bentall Kennedy – Sun Life Building

Bentall Kennedy – Sun Life Building

Context

Serving more than 550 clients in Canada and the United States, Bentall Kennedy specializes in real estate investments and development. Among its clients are office, retail business and multi-family industrial and residential building owners. As one of Canada’s largest real estate service providers, Bentall Kennedy manages over 60 million square feet of space.

As the main manager of one of Montreal’s most beautiful jewels, the Sun Life Building, Bentall Kennedy commissioned Macadam to review the logo and visual identity of this century-old building. The agency updated all aspects of marketing designed for visitors and current and potential tenants. Tender documents, printed documents, indoor and outdoor signage and a brand-new website were designed and developed in collaboration with our web partner, Pixel Circus.

Services provided

  • Communication strategy
  • Brand strategy
  • Visual identity development
  • Communication tool design
  • Website strategy, design and development
Bentall Kennedy – Sun Life Building
Bentall Kennedy – Sun Life Building
Bentall Kennedy – Sun Life Building
Bentall Kennedy – Sun Life Building