Confort 360 signed Stelpro

Confort 360 signed Stelpro

Client: Stelpro

Branding

Advertising

Web

Com

B2C

A successful manufacturer of heating and ventilation equipment for over 30 years, Stelpro was still unknown by the general public, despite its high quality products and services. Our challenge was to help Stelpro take its rightful place among top Quebec and Canadian companies.

Image Macadam

The Stelpro degree

We made a decisive move by appropriating the very symbol used to denote temperature—the degree symbol (°). The statement was clear: Stelpro specializes in comfort. More than electric baseboards and heating cables, Stelpro offers a complete selection of complementary products, providing consumers with total control over their comfort.

We are very proud of the progress we have made together. Macadam has played a major role in our rebranding, while also providing us with a long-term marketing vision aimed at increasing our company’s and brand’s visibility. We are on the right track, and Macadam has been at the core of this transformation.

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Yves Chabot

CEO, Stelpro

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