Let's draw a beautiful portrait: yours!
Your brand identity underpins all your marketing activities. Don't let the market dictate your positioning.
Market research, surveys and focus groups
Survey consumers to anticipate underlying trends to avoid being at the mercy of market forces.
Interviews and exploratory workshops
We’ll listen to you, question you and challenge you to bring out your strategic assets, including your mission, vision, positioning, brand personality and much more.
Brand strategy and positioning
Whether your company is merging, starting up or experiencing strong growth, we’ll help you take a bold and sustainable position.
Brand signature and key messages
We’ll work with you to convey the soul of your brand through key messages that captivate and engage your audience.
Nominal identity
Name research is a complex art. We’ll find a unique and memorable business name that resonates deeply with your potential customers.
Visual identity
We’ll take care of your branding, rebranding or debranding by revising all or part of your brand image.
Employer branding platform
Your employer brand deserves as much love as your corporate brand. We’ll develop an inviting employer brand concept that reflects your values.
Font creation
Experienced typographers are scarce on the ground. We have the expertise to create a bespoke typeface that will set you apart.
Graphic standards guide
Consistency is key in communications. Having a detailed, practical graphic standards guide is a must-have if you want to move forward with confidence.
Communication tools
Strategy is important, but execution is crucial. Equip yourself with the best communication tools to convey your messages with clarity and impact.
Packaging design
Your packaging is the physical link between your brand and the consumer. With just a few seconds to make a good impression, stack the odds in your favour!
Brand launch plan
While the brand strategy and image are being developed, it’s essential to plan the internal and external actions to be taken for the launch.
Our process
Our approach will make a lasting impression on your customers – and on you.
We believe that the key to a successful branding project is communication and a relationship of trust with our clients. We’ll question you, challenge you, make you hesitate and surprise you, with one objective in mind: your success.
01.
Discovery
We’ll learn about your company, customers and competitors through readings, workshops, one-to-one interviews and surveys.
02.
Strategy
We’ll combine our impressions and expertise to create your strategic framework: observation report, brand strategy and creative brief.
03.
Creation
This is where the magic happens! Yes, we create beautiful, high-quality elements, but more importantly, every graphic decision is based on strategy.
04.
Execution
Whether you need to produce stationery, brochures, a kiosk, packaging or a newsletter, we’ll handle everything.
Advertising
We'll handle your advertising campaign from start to finish: advertising strategy, media strategy, campaign concept creation, ad production, partner management and performance measurement.
Web
Your website is the ultimate persuasion and sales tool. Based on homework and a series of persona-focused workshops, functional mock-ups, art direction and content, we'll design a site that’s easy to scale over time.