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Showcare Event Solutions

Showcare specializes in the management and organization of large-scale events (tradeshows, conventions, etc.). It receives 90% of its revenues from U.S. customers. With a new management team on board and a new strategic plan, Showcare mandated Macadam to reflect the company’s new vision through a different brand positioning.

To achieve this, we designed a new graphic identity, created all their marketing tools and developed a new website.

Offered services

Communication strategy / Qualitative research (interviews) / Brand strategy / Visual identity / Print / Website

Branding Showcare
Showcare Brochure
Showcare Brochure
Showcare website